Mark your calendars for July 20th, as I am joined by Joe Keenan from Total Retail, Todd Werden from Boston Retail Partners and BazaarVoice to share with you the power of combining Local Search Marketing with Consumer Generated Content. Over 30% of Google searches are local. Are you being found for the searches that matter […]Read more "Driving Local Revenue With Consumer Generated Content"
Warren Raisch Video interview As I covered in my last post, Marketing Convergence is happing at an accelerated pace and I believe the convergence of the Web, Social Marketing and Mobile represents one of the largest opportunities for companies to extend their brand to consumers on a global basis. I also stated my belief that all marketing should […]Read more "Marketing Convergence Interview | Warren Raisch"
Facebook Open Graph Mark Zuckerburg Annonces Facebook Open Graph Mark Zuckerburg anounced at this months F8 conference the launch of Facebooks Open Graph platform which enables many of the Facebook social networking capabilities to be linked to sites outside of Facebook on other content sites like http://www.CNN.com news sites, http://www.Pandora.com music site and Microsofts […]Read more "Facebook Announces Social Graph – A move Forward for the Social Web? Or simply a move to make Facebook more pervasive?"
Google launched a new Social platform called Buzz this week, squarely taking on the dominance of Twitter in the micro-blogging space and Facebook in the Social destination space. Buzz is more than just micro-blogging though it takes the conversation metaphor to a new level by integrating directly into Gmail which takes a major step towards making Buzz both a social and […]Read more "Google Launches “Buzz” Taking on Twitter & Facebook"
According Penny Power, Ecademy founder and author of Know Me, Like Me, Follow Me: what online social networking means for you and your business is set to change the face of business. In her latest business advice show, Penny discusses “What Online Social Networking Means for You and Your Business” Penny Power explains the secret behind […]Read more "Methodology for Successful Social Marketing."