Generating high-quality leads is an immensely difficult and complex problem to tackle, illustrated by the range of marketers recognizing this challenge. The ways to address it are equally varied and complicated. I don’t want to belittle the challenges you face every day in your job by touting an easy panacea — even if that tends to make for compelling article headlines that get shared widely across the Web.Read more "This Weeks Marketing Research Chart – What is the B2B Marketers Biggest Challenge?"
Over the past 5 years the amount of time per day that our kids are spending with media has gone up over an hour to 7 1/2 hours a day. The kids today are starting younger and younger to not only be viewing media but to be communicating, sharing information and engaging with others virtually through a […]Read more "The Connected Generation – Kids Spending 7 1/2 Hours a Day 7 Days a week with Media"