We live in a time where patience is in scarce supply, connectivity and speed is expected if not demanded and our attention spans are shrinking. There is a tradeoff for every “advancement” we make. I have been in the technology industry for over 30 years with leading high-tech firms and I believed that we could […]Read more "The Impact Of The Man + Machine Revolution"
Mark your calendars for July 20th, as I am joined by Joe Keenan from Total Retail, Todd Werden from Boston Retail Partners and BazaarVoice to share with you the power of combining Local Search Marketing with Consumer Generated Content. Over 30% of Google searches are local. Are you being found for the searches that matter […]Read more "Driving Local Revenue With Consumer Generated Content"
Content Marketing is critical for modern marketers. With up to 70% of the purchase decision being influenced in the customer buying cycle prior to a customer contacting your company it is critical to be found and valued as a thought leader prior to that first customer call.Read more "The Importance of Content Marketing | Up to 70% Of Purchase Decisions Happen In Advance Of Your Sales Team!"
According to a new report by PQ Media, digital media spending, including unit purchases, subscription access, hardware, software and related services, accounted for 58.7% of worldwide expenditures on overall digital and traditional media content & technology in 2012With expanded broadband and wireless capabilities, increased demand for digital content and devices, and the emerging generation of […]Read more "Digital Media Content & Technology Spend to Reach $1 Trillion in 2013"
Happy New Year! I wish each of you health, happiness, balance and success in 2013. Here is our annual predictions for 2013 2013 Trends in 2 Minutes: Key Trends to Watch in 2013-and-beyond/ Top 100 Key Trends for 2013: http://www.jwtintelligence.com/2013-and-beyond/ n our eighth annual forecast of trends for the near future, new technology continues to […]Read more "Top 100 Trends For 2013 & Beyond"
Digital has transformed from being a technology or a channel to being an empowering mindset with unlimited social & business impact on a global basis. Governments are rising and falling based on their digital mindsets. Empowered connected individuals are the new norm. Globalization and collaboration are transforming our views of competition and marketplaces. New rules […]Read more "The Transformational Power Of A Digital State Of Mind"
Warren Raisch Presents on Emerging Media at the DMA 2010 Event in San Francisco – The convergence of traditional, Digital, Mobile and Social marketing channels has made marketing more complex yet also opens up new one-to-one marketing opportunities.Read more "Warren Raisch Presents “Emerging Media Trends” at DMA 2010 San Francisco"