Where Digital Media is Growing

According to the Katharina Buchholz Data Journalist,  Statista Advertising & Media Outlook forecast, 34 percent of global media sales were generated digitally in the past year – five percentage points more than in 2019. The growth in upcoming years is expected to be less steep, however. At an annual growth rate of 2.2 percentage points, digital […]

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Global App Spending Passed $100 Billion in 2020

Research from Statista.com https://www.statista.com/chart/22377/global-consumer-spending-on-leading-app-stores/ Google and Apple are thriving in the App Marketplace and making a killing from the App developer community. Data Journalist Felix Richter says that “Faced with antitrust allegations and the wrath of (some) app makers, Apple extended an olive branch to its developer community in November by introducing the App Store […]

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Embrace the SHIFT!

Embrace The SHIFT – Companies that will emerge as leaders from the Covid-19 Era will be those that embrace the SHIFT and rethink their business, supply chains and key relationships with customers, employees and partners.

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Email Marketing Strategies and Tactics During a Period of Disruption

Join The Webinar: Apr 9, 2020 2:00 PM EDT 1 hr Description: The COVID-19 pandemic has affected society in numerous ways, but it has also shown a spotlight on many companies’ marketing organizations – some which were not able to transition quickly and appropriately to support changes in business models and marketing and communicating to […]

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Using analytics to solve customers’ new struggles During Covid-19

Webinar Details: We are all working together through these challenging Covid-19 times. In order to be of help we are providing Webinars to help Marketers navigate the changing customer expectations. From ordering dinner for curbside pick-up to ordering groceries online, a majority of customers are interacting with brands in an entirely new way to help […]

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