For my third consecutive year I spoke at the annual DMA2012 event. It was a jam packed high energy event once again. This year the event was hosted in Las Vegas, which always ads another element of entertainment value to any event. The focus of the DMA2012 was on global marketing as our world continues to become smaller and more connected. My presentation was on Emerging Global Trends in Marketing & Technology wit a focus on connecting to the “Digital Consumer” . The interest in all things digital was off the charts this year.
Below is link to my presentation which focuses on core digital marketing trends including Social, Mobile, Gamification and emerging areas of Augmented Reality and digital product innovations.
We would love to hear about your latest success & failures in the digital frontier.